Challenging conventions
Design, as we see it, is an exercise in both substance and form. And it has a significant impact on the life of a brand. It can transform any organization. It can create preference in a highly competitive space. It can reassure, create intimacy, or challenge conventions… In any case, it gives meaning because it is revealing of identity/identities. Of the brand first, but also of its consumers or users.
Designing inclusive brands
We know that a brand is a shared entity! That’s why we created Hula Hoop XP, a collaborative approach inspired by the best practices of design thinking to allow ideas to permeate across entire organizations. Shared diagnostics, strategic and creative workshops, presentations and explanations at every stage of concept development – we take identities very seriously!
Brand strategy
> Purpose
> Brand platforms
> Storytelling
> Editorial guidelines
> Purpose
> Brand platforms
> Storytelling
> Editorial guidelines
Brand design
> Identities
> Design systems
> Typography
> Packaging
> Space design
> Identities
> Design systems
> Typography
> Packaging
> Space design
Content design
> UI design
> Motion
> Illustrations
> Films
> UI design
> Motion
> Illustrations
> Films
CENTAUR THEATRE -
BANDAI NAMCO -
SIRHA FOOD -
WORLD SKILLS -
VILLE DE MONTÉLIMAR -
V33 _ LIBÉRON -
PONTHIER -
MARCEL & FILS -
BIOFORCE -
FRENCH KIWIS -
YELI -
